Most sellers lose money in the same three places. Here’s how to avoid them.
Ideally, start preparing 4–6 weeks before you list. A little effort before your property hits the market can make a significant difference to both the sale price and how quickly it sells.
Start with a fresh set of eyes
It’s hard to see your own home objectively when you’ve lived in it. Walk through every room as if you’re a buyer seeing it for the first time. Better yet, ask a trusted friend to do it for you and give you honest feedback.
Pay attention to:
Declutter before you do anything else
This is the single most cost-effective thing you can do. Removing excess furniture and personal items makes your home feel larger, cleaner, and easier for buyers to picture themselves living in.
You don’t need to throw everything out — hire a storage unit for the campaign period if needed. The goal is to show the home, not your stuff.
Focus your spending on the right things
Not all improvements give you a return. Generally, the best bang for your buck comes from:
Clean like you’ve never cleaned before
Professional cleaning is worth every dollar before photography and opens. Windows, skirting boards, ovens, bathrooms — all of it. Buyers are looking closely, and a spotless home signals that the property has been well looked after.
Think about presentation, not decoration
Styling a home for sale is different to decorating it for living. The aim is broad appeal — not your personal taste. If your furniture is very worn or the layout doesn’t photograph well, it’s worth talking to a professional stylist. Styled homes consistently attract more buyer interest and stronger offers.
Get your paperwork sorted early
Buyers and their solicitors will ask for documentation. Having things like your rates notices, any council approvals for renovations, appliance manuals, and warranties ready to go keeps the process smooth and builds confidence in your property.
Last week when I read my column to my wife Aleesha (I force the entire family to hear them under duress) she made a very accurate observation. “It sounds like traffic calming” she said. “What do you mean?” I asked back, annoyed that she wasn’t glowing in adoring feedback about … Read more